The Powerful Benefits of Having Credibility
Think about credibility like this: Would you personally hire a babysitter who had a lot of references and plenty of experience or a kid who will be babysitting for the first time and has no track record that you can check to take care of your kids? Wait... dont decide yet. Lets say that the babysitter with the references and the experience charges twice as much as the inexperienced baby sitter. Hmmm... youd probably still opt for the experienced one, right?
OK... lets say that the kid with no experience as a paid babysitter has been reading everything he could find about babysitting and has taken a babysitting course. This inexperienced kid doesnt have babysitting references as such but he does have letters from prominent people stating that he is a responsible and mature person. He has written articles for the school paper about the responsibilities of baby sitting. Remember... the inexperienced one charges a lot less. Now the choices are getting a lot more even.
At this point, you might remember how hard it was for you to get your first job and, because this kid has taken the steps to gain credibility by reading, taking courses, and writing articles you decide to give him a shot.
The above example is very much the way the world of internet marketing works. The woods are full of experienced marketers who have a great many references. New marketers only have a shot at breaking into the market and getting an established marketer to do a joint venture with him if he is willing to put in the effort to establish some credibility for himself.
It is true that a joint venture with an established internet marketer can and does provide a new marketer with credibility... but it isnt going to happen if the new marketer hasnt already established some credibility for himself.
Recommended For You
ليست هناك تعليقات:
إرسال تعليق